Who, what, where, when, how and (most importantly) why?

'There's integrity in the philosophy behind content marketing that aligns with my values: to share freely and generously with the aim of building long-term, mutually beneficial, profitable business relationships.'

I've been a graphic designer for many years, and a writer since 2008.

The emergence of content marketing and its benefit for SEO inspired my decision to offer a unique, comprehensive service by combining my skills.

These combined skills facilitate a broad view of the client's project, building a clear picture of the finished result; highly useful at the briefing and planning stages.

When a project is underway, the ability to focus on detail and then expand my view to enable an overall assessment is my key to an outstanding result. I reflect on the written content, the images and the layout both universally and individually.

Elements are modified and fine-tuned as I work, without the need for checking or liaison with others. The result?  The additional costs caused by delays when skills are divided across a team are avoided.

The benefits are rewarding on a number of levels; for my clients and myself. My job is truly satisfying.

Why do I write and design online content? Because inbound (or content marketing as it's more widely known) is something I believe in.

I look forward to helping you achieve your business goals.

Hazel